Pete Luckett, master storyteller, author, professional speaker, and media personality has been delighting international audiences for over 15 years with his energetic presentation style. Whether Pete is interacting with his customers at Pete's Frootique, or harvesting fresh insights for corporate audiences - Canada's most talked about greengrocer serves up practical lessons from the entrepreneurial front lines with wit and wisdom.
As one of Canada's leading independent retailers, Pete Luckett delivers innovative and engaging presentations focusing on a variety of business management topics including customer service, consumer experiences, employee motivation, change management and retail merchandising.
Growing a successful business requires creativity, innovation and the ability to differentiate yourself from the competition. Pete Luckett has masterfully crafted his own business using these important cornerstones. Sleeves rolled, and spirits high, Pete mentors his staff in the delivery of an over-the-top customer care program. Regardless of industry, managing your customers' experiences is key for companies who want to remain on stage long-term!
Pete Luckett's newest media venture casts him as The Food Hunter! In this 13 part series, Pete travels to far-reaching locations around the globe, taking viewers on a gastronomical food adventure each week. The Food Hunter is airing on Food Network Canada with the US premiere scheduled this fall.
Pete's got a bushel of stories and a pound of advice - and dishes up his recipe for success with a delivery that blends essential intelligence with humor, exuberance and fun. He is a unique and engaging speaker your audience will never forget!
Highlights:
- Author of three best-selling cookbooks. Most recent is entitled, The Greengrocer's Kitchen: Fruit & Nuts, published in 2001
- Awarded the Canadian Independent Grocer of the Year Award in 1999
- Atlantic Canada Entrepreneur of the Year, 1996
Presentation Topics
- Cultivating Unforgettable Consumer Experiences
In a marketplace that holds few competitive advantages in terms of product or price, emotional engagement and memorable experiences are the foundation for economic growth. Forward thinking retail and service businesses are taking cues from this emerging trend. As one of Canada's leading independent retailers, Pete Luckett has transformed grocery shopping from mundane drudgery into a highly entertaining experience. He has mastered this art of creating an inviting and memorable "stage" to play out the shopping experience.
In this session, Pete will depict what today's informed consumer is looking for and explain how the "Experience Economy" is evolving the way we relate to our customers. Does your business compete solely on the basis of price? Do you leave a lasting impression on customers? What can you do to bridge the gap between satisfaction and loyalty? A fun and thought provoking session for companies who want to remain on stage long-term!
- Just Add Water: Plant the Seeds and Grow a Winning Team
Developing excellence in customer care and a loyal customer base can only begin with a satisfied and motivated team. As business owners and managers, we spend lots of time thinking about what motivates our customers, but the same question should be asked about our staff. What do they need to buy-into "the service program?" Join Pete Luckett, Canada's well-known greengrocer as he shares his insights into building a Winning Team. From a one-man band to an employer of 100+ staff, Pete's grassroots approach to employee training will help you examine your mentoring techniques and immediately implement new ideas in your business. Take this opportunity to turn the tables and focus on serving your employees and their unique needs. Sew the seeds of success within your staff--and grow a healthy business!
- Digging Deep: Embracing Change and Challenge
Many industries have witnessed massive change in recent years. As a result, companies struggle to keep up and 'chin up' in an ever-changing market. Let Pete Luckett, Canada's street smart entrepreneur demonstrate how to take the positive aspects of change and make them work for you! The fresh produce industry is ever-changing with products literally dying by the second! How does Pete keep up? Through innovation, openness and forward thinking--three cornerstones that can help you become grounded (but not buried!) in change. Pete encourages companies to embrace change and develop a readiness to involve employees in the process. Remember, good companies manage change. Great companies create it!
- Creating the WOW! How to Make 'em Say It!
Customers buy with their eyes! Statistics clearly show that up to 70% of all purchases are made on impulse. How can you capitalize on this? With vibrant merchandising and the creation of memorable consumer experiences. Many purchasing decisions are made, or can be heavily influenced, on the floor of the store! The longer they shop, the more they buy--and Pete gives them lots of good reasons to stay!
Join master marketer, Pete Luckett as he shares how he makes his customers feel the WOW!! As one of Canada's leading independent retailers, Pete has transformed grocery shopping from mundane drudgery into a highly entertaining experience--where every display is a feast for the eyes and a tantalizing array of colors, textures, and fragrances. Your customers will be more likely to purchase what they came for, and much more.
Testimonials
"Pete Luckett remains a very important component of our annual conference and training sessions. Pete has made five or more presentations to our group over the years and all participants continue to tell us to bring him back for more through our evaluations. We are looking forward to tales of his travels to strange lands at future presentations.”
Federated Co-operatives Ltd.
"Pete on behalf of all of our Regional group, I would like to express my thanks for a fun, informative and educational experience. It was truly a great ending to our event. I know you sent the gang back to the field high with anticipation and good feelings.”
Westmont Canada
"I was so pleased that you were able to make the connection to the turfgrass industry and tie your speech together in a very entertaining manner. We received alot of favorable comments about your talk and it was a great start to our conference.”
Atlantic Turfgrass Research Foundation Inc.
